The Scottish SME Code

Tuesday, June 08, 2010

The Scottish Model ISC_Short_Brochure_v1.pdf

mac iD, Kristina Macaulay, and Fortunetwork CEO, Rod Jamieson, are collaborating in developing a framework to better service and support small-to-medium sized businesses (SMEs) in Scotland to drive business performance forward.  This ‘SME code’ is outlined in a framework entitled ‘The Scottish Model’ which was presented on 9 June 2010 at the
SBCG meeting. 

The framework is a response to the Jan 2009 Scottish Economic Recovery Program (NEF), the 5th Scottish National Economics Forum meeting, current proposed cuts, and a GEM 2009 report. The framework provides practical guidance for economic development and internationalisation to include expansion in overseas markets, attracting investment and talent, and creating the ideal location from which to manage global affairs. 

A full version of the proposal is available on request. It provides further details on the Internet Smart Card (ISC), and details of the current EU, UN and UK reports, initiatives and policy documents from which it gains a frame of reference.

Posted by macID on 06/08 at 11:16 AM (0) Comments • Permalink

Successful meeting with the Rt Hon Alex Salmond MSP

C1716581_-response_12:5:10.pdf

Following a successful meeting with the Rt Hon Alex Salmond MSP, the First Minister and senior civil servant, Joe Brown, have given a full response to ‘The Scottish Model’, our initial proposal for viable SME support.
There will be a further SME code outlined to the Scottish Business Consultative Group (SBCG) on the 9th June in Edinburgh.

Posted by macID on 06/08 at 11:11 AM (0) Comments • Permalink

Copycat 2014 logo should be bespoke for £95k

Friday, March 12, 2010

Glasgow 2014 Commonwealth Games logo

While there is media outrage at the Glasgow 2014 Commonwealth Games logo costing £95k, paid out of the public purse, there is a greater question of ethics and innovation pertaining to the similarity to the Common Guild logo produced by the same design firm.

Glasgow deserves a bespoke logo for its Commonwealth Games which supports the broader vision of Scotland and unites the efforts of all stakeholders.  We believe that innovation sits at the heart of Scotland’s academic and professional centres of excellence. Equally, branding which reflects Glasgow’s efforts should also incorporate innovative ideas.
However - injecting a caveat into the debate - creativity sometimes drives innovation with only subtle changes. Overall, the Commonwealth Games logo is a prime example of a strong and well-rendered brand.

Posted by macID on 03/12 at 07:53 PM (0) Comments • Permalink

Dalry schools are involved with signature piece of artwork

Tuesday, March 09, 2010

macART is partnering with schools in Dalry to develop artwork for the local library, as part of the Living Dalry project.

Posted by macID on 03/09 at 08:11 PM (0) Comments • Permalink

Rebranding Dalry

Wednesday, January 13, 2010

North Ayrshire Council choose mac iD to rebrand Dalry.

We are delighted to be working with North Ayrshire Council and the newly established Dalry traders group. As part of an extensive regeneration project in Dalry town centre, we are involved in some exciting new public artworks, in addition to new branding and a website for the town.

Posted by macID on 01/13 at 08:23 PM (0) Comments • Permalink